The young executive of an advertisement agency, Darrin Stephens marries a
beautiful woman, Samantha Stephens. On their honeymoon, Sam discloses a
secret to him: she is a witch with magic powers. He makes her promise him
that she will live like a mortal, without using witchcraft and spells in
their lives, but sometimes she uses her magic to help Darrin and herself.
Sam's mother, Endora does not accept her mortal son-in-law, hates him and
can hardly say his name correctly. In the suburb of Morning Glory Circle,
where they live, their curious next-door neighbor Gladys Kravitz suspect
Samantha, but can never prove the weird situations she sees to her husband
Abner Kravitz. Darrin works in the McMahon and Tate ad agency with Larry
Tate, who is married to Louise Tate. Samantha frequently receives her witch
aunts in her house, specially her sweet old Aunt Clara.
After a man (Darrin Stephens) marries a very pretty woman, he finds out on
his honeymoon that she is a witch who twitches her nose & uses hand
gestures to do witchcraft. Samantha (the witch) promises her husband to try
not to use any magic as long as they are married. Her mom, Endora,
disapproves of the marriage & is always trying to break them up. Samantha
eventually gives birth to Tabitha who turns out to be half witch, & Adam,
who turns out to be mortal. Throughout the series, Samantha's relatives
keep invading their household & using magic to drive Darrin crazy.
Samantha, a powerful member of the society of witches that has lived apart
from (and disdained) humanity for many centuries, falls in love with a
mortal, Darrin Stephens. Much to the disgust of most of her family, she
vows to give up witchcraft and become an ordinary suburban housewife,
raising a family (bearing Tabitha and Adam). Never able to give up her
heritage completely, the friction between the matriarchal, moneyless
society of her birth and the patriarchal, capitalist society of modern
advertising drives the comedy over eight seasons and 256 episodes, from
1964 to 1971.